No longer are there any comfort zones in the newsrooms

At the speed that innovations that transform the digital platform are all taking off, there simply can't be any comfort zones in the integrated newsrooms anymore, just like it happened at the times when we only produced our printed editions. Back then, our routines did manage to change radically, as is the case now, since … Continue reading No longer are there any comfort zones in the newsrooms

The new strengths of the printed media

From being, for a long time, the ultimate recorder of daily events, the printed media began to discover that nowadays, their best strength lies in publishing relevant analyzes and chronicles of the events that volatilize through the digital world. It no longer makes sense to fill the paper with the same content that the reader … Continue reading The new strengths of the printed media

The priorities have changed from the paper to the digital scheme

It's undeniable that the readership of the printed newspapers is declining progressively while the digital platforms absorb the largest number of users who want to learn about the everyday news and their evolution throughout the day. This phenomenon is the biggest challenge that newspapers companies face today, which have forced the inevitable swift of the … Continue reading The priorities have changed from the paper to the digital scheme

The printed and digital world, two different bets

Although they converge as twin platforms in a single newsroom, the bets for each platform are very different and the success of the editors comes from identifying which contents mark the strengths for each format. We're clear about this premise: the newspapers no longer monopolize the information nor can they aspire to be the first … Continue reading The printed and digital world, two different bets