The new strengths of the printed media

From being, for a long time, the ultimate recorder of daily events, the printed media began to discover that nowadays, their best strength lies in publishing relevant analyzes and chronicles of the events that volatilize through the digital world. It no longer makes sense to fill the paper with the same content that the reader … Continue reading The new strengths of the printed media

The printed and digital world, two different bets

Although they converge as twin platforms in a single newsroom, the bets for each platform are very different and the success of the editors comes from identifying which contents mark the strengths for each format. We're clear about this premise: the newspapers no longer monopolize the information nor can they aspire to be the first … Continue reading The printed and digital world, two different bets

The newsrooms are also transformed (Echoes of SIP-Connect 2019)

With the predominance that online news have achieved, traditional newsrooms have found themselves changing their schemes in order to function as a structure that serves news on different platforms at the same time, not just printed news, as it was for decades. Now they are configured with the most practical space layout that works on … Continue reading The newsrooms are also transformed (Echoes of SIP-Connect 2019)

The printed news, in the route of transformation

The printed newspapers have shown that they have a formidable capacity to reinvent themselves in this digital era by incorporating technological innovations to their online platforms to preserve and increase their audiences and, consequently, income. The usage of tools and methods such as artificial intelligence supported by the big-data, offers of applications for entertainment and … Continue reading The printed news, in the route of transformation