The moving bridges between the printed to digital

To connect the different formats and paces within the transition from the printed to the digital platform, it is necessary to walk, very carefully, over the moving bridges that unite them. The current pandemic has made some cross these bridges very quickly, through the path of no return. They migrated their paper editions onto digital, … Continue reading The moving bridges between the printed to digital

Changing shapes, not the background

When smartphones became the all-rounder of communications, the camera industry paled and it looked like it was already being left stranded at the museum of pre-modern relics. Smart phones, with their respective integrated cameras that are every time more meant to replace traditional models that have existed since their invention back in 1816, jeopardized the … Continue reading Changing shapes, not the background

Sunday’s lecture, another added value of the LISTIN DIARIO

Among the transformations that traditional newspapers undergo to tune in with the preferences of emerging audiences lays the tendency of merging any outstanding content into the digital, supported by a diversity of formats that modern technologies allow us. One of these changes consists in converting everything to the digital or an intermediate or transitional step, … Continue reading Sunday’s lecture, another added value of the LISTIN DIARIO

The news: more than spreading them, to tell them

With the arsenal of new communication technologies, digital users are now inclined to the formats that tell the story of an episode, its background and impacts, just as podcasts and storytellings do with increasing success. It's not surprise that under the influence of Spotify and Netflix, the bulk of digital users show preferences for these … Continue reading The news: more than spreading them, to tell them

The boom of “audible news”

At the moment, the dissemination of news in auditory mode, not necessarily formal and specialized podcasts, is the trending and innovative model that's broadly widening in our era of digital communications, due to the change of user habits. Just like smartspeakers' technologies allow users to have a dialogue with audio-assistant bots, such as Alexa or … Continue reading The boom of “audible news”

To listen, more than to read

It's no coincidence that the world's greatest newspapers, strongly committed to the “digital first” strategy, are focusing on the audio format to spread their news, that is, offering them through podcasts and other auditory transmission models. The new habits of digital users is what's strengthening such trend that privileges the listening over reading, in a … Continue reading To listen, more than to read