Miguel Franjul
Just like in the structure of the human brain, there's two hemispheres within the modern media newsrooms that share the task of harmoniously articulating the practices and strategies of the newest journalism model during this digital age. So as the right hemisphere of the brain controls the muscles of the left side of the body … Continue reading The different hemispheres of the integrated newsrooms
First the newsreels, then the 24/7 televised news took over the traditional model that prevailed during decades in which the printed newspapers held the priority for managing and disseminating information. This is the genesis of the greatest challenges that the traditional media have had to face during each cycle of innovation nowadays, as they strive … Continue reading The keys for reinvention
The production of original content with high-quality, based on a more organized investigation system, has become one of the predominant bets by the printed media throughout their famous process of reinvention. Building an agenda based on stories that also become news of interest is what allows the newspapers to offer new points of views to … Continue reading To create original content
From a time when the core of the newspapers were ensembled by the cold and impersonal press releases of governmental institutions and the pure and simple declarationism of those which were considered protagonists of society, we've moved to a model of journalism that gets much closer to the interests and needs of readers. Now any … Continue reading Humanitarian journalism
At the peak of the written press, the newspapers had enough by publishing, for their readers, the highest number of news, including the information that, in a regular and abundant manner, were offered by the press releases of governmental institutions. They thus became a valued recipient of the novelties and, to a large extent, satisfied … Continue reading The new journalism model
Under the new culture of social communications, the habitual readers prefer two fundamental things: to learn about what's happening in as least time as possible, and to not have any doubts about reliability. The front door is the headlined by the titles of the news. If those are not appealing, readers will move their eyes … Continue reading The provocative theory of “less is better”
With this digital era, we've entered a whole new world and the LISTIN DIARIO could not miss out on the transformations that are taking place to ensure a better media competitivity and quality of contents within the field of the printed newspapers. Following the same route as the newspapers that have been referents of the … Continue reading The reason for change
Since the beginning of this 21st century, the traditional press of high-quality has walked firmly, in order to adapt to the preferences of a new generation of consumers of news content, modeled under the heavy influence of modern technologies applied to the communication of the masses. Within this culture, brevity and promptness are the principles … Continue reading On the path of transformation
Through the fascinating and challenging process of linking the printed platform with the digital, there are plenty of sections of a newsroom that must be either readjusted or discarded so that they comply with the new modalities of the professional journalism within the current social communications scheme. In the traditional model, the sections of a … Continue reading The painful transformation
It's an undeniable fact that, these days, readers migrate to the digital platforms to be aware of the news events, leaving a fertile ground for the printed journalism to reach fabulous audiences and cushion the loss of ad revenue by implementing policies of paid subscriptions for their contents. In our case, 80 percent of the … Continue reading Thinking digitally
